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Sales & Marketing
Retail Management: Marketing and Brand Management
1.5-3hrs
beginner levelThis free online brand management training course will teach you the importance of brand management and retail marketing effectively. Learn how to create an attractive and cohesive brand while making your store extra visible to your target market using our specific guide. Whether you are just beginning your retail marketing career, or a manager looking to give your brand a boost, learn valuable retail marketing skills to help you in your future.
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Retail Management: Marketing and Brand Management
Learn how to market your store and manage your brand effectively with this free online course in retail marketing.
This free online brand management training course will teach you the importance of brand management and retail marketing effectively. Learn how to create an attractive and cohesive brand while making your store extra visible to your target market using our specific guide. Whether you are just beginning your retail marketing career, or a manager looking to give your brand a boost, learn valuable retail marketing skills to help you in your future.
Course description
Course moduleA short ad will play before each lesson.
Module 16 Lessons
Trends, Targeting, and Communicating with Customers
In this module, you will learn how to effectively target and communicate with consumers so as to maximise your sales. You will gain an awareness of different trends, and learn how best to communicate with the consumers who enter, how to pitch trends to them, and how to anticipate and deal with any problems which may arise.
1.Learning Outcomes
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2.Trends and How to Use Them
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3.Targeting Customers
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4.Communicating with Customers
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5.Dealing with Unhappy Customers
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6.Lesson Summary
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Module 25 Lessons
Multiple Channels and Retail Marketing
Module 35 Lessons
Brand Management
Module 41 Lessons
Course assessment
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