Learning Outcomes

Introduction to Product Management

Idea Generation and Validation

Product Strategy

Lesson Summary

This module will introduce you to product management. Then you will learn about the roles and responsibilities of a product manager, how to identify market needs and opportunities, create value propositions, prioritize product ideas, define product vision and mission, and identify target markets and segmentation.

Agile Product Management

Design Thinking

User Experience (UX) Design

Diploma in Product Management - First Assessment

Topics discussed in this module are agile principles and methodologies, scrum framework and roles, principles of design thinking and process, UX fundamentals and principles, ideal techniques for information architecture and navigation, understanding user needs, and ideal techniques for usability testing and user feedback.

Market Research

Data-Driven Decision Making

Product Development

Topics you will learn in this module are the importance of market research in product management, primary and secondary research methods, analyzing and interpreting research findings and incorporating market research insights into product decisions.

Product Launch

Product Lifecycle Management

Product Analytics

Legal and Ethical Considerations

Diploma in Product Management - Second Assessment

This module will teach you about product launch, how to develop a launch strategy and timeline, product lifecycle management, product analytics, common product analytics tools, advantages of product analytics tools, retention and engagement analysis, intellectual property rights and patents and ethical considerations in product design.

Diploma in Product Management - Assessment

This free online course takes you through the stages of the product management cycle from idea generation to launch.

Diploma in Product Management

Businesses use a meticulous product management methodology to plan for and launch high-quality products that meet the needs of their target audience. This diploma course explores the stages of the product management cycle to provide you with the skills and knowledge required to design and create quality products. We show you how products begin with idea generation and go through market research and quality assurance before their final launch.

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